Saturday 10 December 2011

Research: Digipak Analysis

I've put together screenshots of three sets of albums for artists of similar genre. I've stuck with artists of similar genre because I wanted to pick up on the main features of their albums; the same color runs throughout panels, CD sometimes in completely different color, big and colorful fonts, etc.

Pixie Lott


  • Same shade on each panel
  • Big, clear font displays her name
  • Bright red CD color 
  • Letter 'X' large on CD used on many of her products
  • Sticks to pink, white, and black with shaded light too on front and back
  • Front photo in focus (mid-shot)
  • Copyright and Industry logo and other key info on back
Katy Perry




  • Three to four key colors (Blue, Red/Pink, White, Green)
  • Font is clear and runs through front, back, and CD (and side)
  • Funky green CD stands out
  • Clear (but mid-shot) photograph
  • Color coordinated prop
  • Copyright and Industry logo and other key info on back
  • White background runs throughout
Ellie Goulding



  • Black runs throughout
  • Sticks to two key colors (black and gold)
  • Simple distribution and design
  • Clear font and focused photograph
  • Gold glitter effect smartly used on front image
  • Copyright and industry logo and other key info on back

0 comments: