Research: Logo

Logos are used as a form of identification, companies use them as a stamp on their products so that consumers will know that it belongs to them. I think it's a good idea for artists to use logos, their name can be used as a logo but ideally they would need to use the same font throughout their products.

• Pixie Lott tends to use the X in her album covers as a logo. The X (third letter in her name) can also be seen as a kiss (often people use 'x' as a kiss).
• Bat For Lashes use the same logo (for artist name) on all their albums and cds. 
• Adele used the album title on her cd and although it is not necessarily a logo it is something that you can use to relate to the artist. Adele also always puts her name in capital letters at the bottom of the front cover (and by using the same font throughout all of your albums, which a lot of artists do, it can be then seen as a logo).

• Rihanna now tends to use a big R on her albums as a logo. It helps consumers identify the artist as the letter is used on her merchandise and as it is the first letter of her name.