Research on Ancillary Products

So we have started to learn what about what ancillary products are and what we have to make:

Digipak

A digipak is a new modern version of a CD case made from cardboard with either 4, 6 or 8 panels which allows more information to be included in the pack adding value for money. It has a theme running across all the panels which gives more of a personal experience because you get to know the artist more as you have more to look at, hence VALUE FOR MONEY. On a digipak there is more room for an additional CD which could include bonus tracks or backstage footage from a tour.

Group Decisions

-Colour scheme 

-Fonts 

-Graphics 

-Songs

-Name of the artist 

-Name of the album

Individual Decisions

-Number of panels

-Content of panels

-Wording of panels

-Choice of images

Magazine Advert

  

After creating our digipak we have to make an advert which clearly links with the album and follows the same them and all the main ideas behind the digipak. The A4 advertisement has to has similar images to the digipak such the image on the cover or even shots from the music video its self. The advert normally includes vital information about what it is trying to promote like tour dates, the album release date and where you can buy the album. 

Group Decisions

-Colour scheme

-Font

-Graphics

-Songs

-Name of artist

-Name of album

-Date of release

-Web address

Individual Decisions

-Choice of image

-Positioning of content on the poster