Florence and the Machine is
an artist that we compared our artist to, mainly because of the similarity in conventions and genre. I really like this digipak as it is interesting. It uses a clear font that expresses the eccentricity of the songs and the lead singer’s personality. It displays appropriate font and image sizes; the names of the album and artist are bold and stand out against the dark background. The arrangement follows the rule of thirds for composition, she is in the middle of the cover in order to make her identifiable and stand out; this is something I will definitely do in my digipak. The digipak contains dark colours which is a contrast with the flowers which suggests that the songs on the album will contain elements of obscurity and vivacity.
Marina & The Diamonds is another artist that is similar to our artist. I like the front and back of this digipak as they are different and stand out. The positioning and angle of the artist’s name, album name and tracklist particularly are different and stand out; this differentiates the digipak from many others. Apart from the background on the front cover, the main colour is white which makes the writing more noticeable. The pattern that is displayed on the background of the front cover gives a classic/vintage effect and suggests that the artist’s music will reflect on this.
Last but not least! Ellie Goulding, we compared her to our artist, not for the obvious reason that our artist is covering her song but because of her style and the general setting of her music videos. The light effects reinforce the album title; I find this very effective and this is an effect I would like to incorporate into my digipak. The rule of thirds is followed which makes her the main focus of the cover. Her name stands out, because the font size is big and also because there is a glowy effect on it; this effect is used for the album name and the tracklist also.
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