Tuesday 13 December 2011

Research: DIGIPAK Analysis


I've chosen three albums of the same/ similar genre, as I would like to pick up the main features of them and implement then in my Digipak and Magazine Ad. I feel as though by using similar features my Digipak would look more successful and have a more professional look.






  • Goulding uses the three colour rule successfully, she uses black, gold and white.
  • As she is a new artist she is the main feature of the cover and we have a clear front view of her face wherein the audience can identify the Artist.
  • She has used a clear font, it also goes perfectly with her theme.
  • Writing does not cover face.
  • Her name and album name is clear and can be identified.
  • The tracklist is clear.
  • Barcode, Copyright and Record industry is mentioned - All clear.



  • Colours go really well together. Black, white and grey really complement the main image and Cheryl Coles look.
  • Font is quite girly and it goes perfectly with the colour theme and main image.
  • Her face is the main focus of the cover and she is directly looking at the audience.
  • Her name and album name is clear.
  • Contains all the conventions at the back, E.g: Barcode, copyright ect
  • Tracklist is clear.







  • Three colour rule is followed. Pink, red and voilet works really well together in combination with the font and whole style of the cover.
  • Font is clear.
  • Tracklist is clear.
  • Follows all the conventions, E.g: Barcode, copy right ect.
  • Artists name and album name is clear.
  • Her cover is linked with her music video.
  • Enjoyable visual medium, portrays artists personality.

Digipak ideas..

After analysing these three album covers, I have come up to the conclusion that I would like to use a close up shot of the artist as my front cover, where she is directly looking at the audience.
I would like the writing to be similar to Ellie Gouldings cover.
I have a few more ideas but still thinking about definite ones :)

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